Black Friday 2025 Deals!

The WHITE LABEL race pant sets a new expectation of quality and performance in a value driven product. The pant gives you functional design choices...

The new R3CON Venture Jersey is where on bike performance and off bike comfort meet. Featuring a waffle knit drirelease fabric, you’re going to wan...

The WHITE LABEL race jersey sets a new expectation of quality and performance in a value driven product. The jersey gives you functional design cho...

The WHITE LABEL race jersey sets a new expectation of quality and performance in a value driven product. The jersey gives you functional design cho...

The BLACK LABEL race jersey doesn’t follow, it leads. This jersey is the heartbeat of our jersey lineup, architecting decisive function for the rac...

The BLACK LABEL race jersey doesn’t follow, it leads. This jersey is the heartbeat of our jersey lineup, architecting decisive function for the rac...

The WHITE LABEL race pant sets a new expectation of quality and performance in a value driven product. The pant gives you functional design choices...

Your young rider can get the look of Shift’s Geico Honda team with the WHITE Label Race 2 jersey which is based off the adult design from our 3LACK...

Your young rider can get the look of Shift’s Geico Honda team with the WHITE Label Race 2 jersey which is based off the adult design from our 3LACK...

When a product is decisive to not follow the normal, true innovation can happen. The all new BLACK LABEL Invisible glove brings exactly what the ri...

Minimalistic glove design offers maximum bar feel, dexterity and lever control. Pure comfort. The 3LUE (Blue) Label Air Glove features an adaptive...

Durable, 900D main body material Aggressively articulated design Dual-layer, full grain leather inner knee panels Multiple stretch-zones, incl...

The all-new WHIT3 Label Pant features a unique minimalistic design for less weight while increasing durability, flexibility, and ventilation. The ...

Cab is all about style, creativity, and doing things on his terms; these ideals are the inspiration behind the Cab Collection. The Shift 3Lack Caba...

The3LACK Label Pant provides a flawless fit with an undeniable style. With a combination of rigid and stretch paneling, it gives you the perfect ba...

The Bloodline Collection celebrates Shift’s partnership with the GEICO Honda 250 SX team that shares a mutually held vision for on-track performanc...

THE STORY The fourth in our series of Spring ENDLESS drops, the Shift Syndicate limited edition collection is a nod and invitation to all those th...

Introducing the 3LUE Label 2.0 Pants from our Iceland Collection. These Limited Edition pants were inspired by the remote island’s black sand beach...

The WHITE LABEL race pant sets a new expectation of quality and performance in a value driven product. The pant gives you functional design choices...

The BLACK LABEL race pant represents purpose driven design, providing inspired solutions aimed at the racer. It surpasses the competition with inno...

Technical Polyester fabric provides moisture wicking function as well as increased durability. V Neck collar increases comfort and performance ...

The 3LACK Label jersey provides an uncompromised fit with an undeniable style. It’s made from a technical, moisture wicking fabric for unreal comfo...

Featuring a minimalistic dual-color design, the 3LACK Label Race 1 jersey is primed to standout on the track for its appearance while keeping you o...

Shift introduces Archival, a limited edition series of drops celebrating the OG years of Shift. From Fro Daddy to Cinqmars, the series brings back ...

Debuting Saturday night at A1, the Bloodline Collection celebrates Shift’s partnership with the GEICO Honda 250 SX team that shares a mutually held...

The WHITE LABEL race jersey sets a new expectation of quality and performance in a value driven product. The jersey gives you functional design cho...

Cab is all about style, creativity, and doing things on his terms; these ideals are the inspiration behind the Cab Collection. The Youth WHIT3 Labe...

The WHIT3 Label Youth Race pants features a clean minimalistic aesthetic with Shift branding on the outer thighs and lower knees. Pair it with a ma...

Your young rider can get the look of Shift’s Geico Honda team with the WHITE Label Race 2 jersey which is based off the adult design from our 3LACK...

The all-new Youth WHIT3 Label Pants bring increased durability, flexibility, and ventilation to younger riders. The all-new Youth WHIT3 (White) La...

The all new WHITE LABEL race glove sets a new expectation of quality and performance in a value driven product. A focus on the essentials of need l...

Shift introduces Archival, a limited edition series of drops celebrating the OG years of Shift. From Fro Daddy to Cinqmars, the series brings back ...

Shift introduces Archival, a limited edition series of drops celebrating the OG years of Shift. From Fro Daddy to Cinqmars, the series brings back ...

900D Polyester main body material for enhanced durability Ergonomic pre-curved RAP construction = Perfect fit in ride position New Quad stretch...

Pants 600D polyester main body construction provides excellent durability Articulated design in the hip and knees conform to the rider while in...

The all-new 3LACK Label Pant provides a flawless fit with an undeniable style. With a combination of rigid and stretch paneling, it gives you the p...

The all-new WHIT3 Label Pant features a unique minimalistic design for less weight while increasing durability, flexibility, and ventilation. The ...

The all-new WHIT3 Label Pant features a unique minimalistic design for less weight while increasing durability, flexibility, and ventilation. The ...

The all-new WHIT3 Label Pant features a unique minimalistic design for less weight while increasing durability, flexibility, and ventilation. The ...

TThe 3LUE Label Pant radically pushes the boundaries of performance and comfort while emerging as the world's most advanced racewear. The 3LUE (Bl...

The3LACK Label Pant provides a flawless fit with an undeniable style. With a combination of rigid and stretch paneling, it gives you the perfect ba...

The WHIT3 Label Pant features a unique minimalistic design for less weight while increasing durability, flexibility, and ventilation. They use spe...

The3LACK Label Pant provides a flawless fit with an undeniable style. With a combination of rigid and stretch paneling, it gives you the perfect ba...

The 3LACK Label Race pants features a minimalistic dual-color design. Shift bar bolt logos flank each outer hip as well as the lower knees. A full ...

In 1997 Shift and Jeff Emig set out to do things differently, crafting a narrative that would send reverberations through the sport for decades to ...

DESCRIPTION Shift introduces Archival, a limited edition series of drops celebrating the OG years of Shift. From Fro Daddy to Cinqmars, the series...

The BLACK LABEL race pant represents purpose driven design, providing inspired solutions aimed at the racer. It surpasses the competition with inno...

Introducing the 3LACK Label Pants from our Mexico Collection. The second drop in a series of four destination-inspired collections, this limited ed...